Sony opens a Brazilian Flywheel on 554 screens

How it got a U.S. Friday

Affirm announced the October 16 date on April 22. That release said Brazil and Latin America would get the film in September, a month before the U.S. date. Deadline’s April story tied the remake to The Forge, which opened at No. 1 in Brazil and reported $9 million there. The official site says the English-language voices include Brett Varvel, Masey McLain, Todd Terry, and Lara Silva. Box Office Mojo lists the U.S. rating as PG and the running time as 1 hour 50 minutes. Mojo does not yet have a domestic gross.

The open question is whether 554 theaters is the whole U.S. run. Affirm has not published a Friday number, and the weekend has not closed. The next chart will show what those rooms did.